Companies are increasingly launching software to build and monitor AI agents in an effort to drive enterprise adoption of AI. New Relic is now joining this movement. The data observability company has launched its own AI agent platform, acknowledging it is not the only solution available.
On Tuesday, New Relic unveiled a no-code agentic platform that allows enterprises to assemble data observability AI agents. These agents monitor a company’s data to identify bugs and issues before they disrupt products. Known as the New Relic Agentic Platform, it enables companies to deploy pre-built agents and manage existing bots. The platform also supports the model context protocol, or MCP, which connects AI applications to external data sources, and integrates with other New Relic tools.
According to Brian Emerson, New Relic’s new chief product officer, the company does not aim to be the sole platform for managing and deploying all AI agents. Instead, the goal is to provide clients with the same agent-building capabilities available elsewhere, specifically tailored for observability outcomes. Emerson stated that the platform is not general purpose, but built for specific results within observability. It is designed to work with the broader ecosystem of tools while focusing on solving problems for its users in the observability domain.
Software for managing AI agents has proliferated in recent months as companies seek to address enterprise concerns about granting AI agents access to their data and systems. Salesforce was an early entrant, releasing its Agentforce platform in late 2024. OpenAI followed with its own version, called OpenAI Frontier, earlier this year. Research organization Gartner has labeled such agent platforms as necessary infrastructure and a critical component for convincing enterprises to adopt AI.
Aligning with the theme of boosting enterprise technology adoption, New Relic also revealed new tools focused on OpenTelemetry, an open-source observability framework. The company announced that its application performance monitoring agents now come equipped with OpenTelemetry capabilities. This allows enterprises to manage OpenTelemetry data streams alongside other data sources in a single location, aiming to solve previous fragmentation issues that hindered mass enterprise adoption of the framework.
Nic Benders, chief technology strategist at New Relic, explained the approach. He stated that the company encourages users to send their OpenTelemetry data directly to them. Benders noted that running all the OpenTelemetry data collectors can be a burden for many teams, making the management of an OpenTelemetry fleet a very important offering.

