Netflix CPO Eunice Kim joins TechCrunch Disrupt 2025 to talk scaling product andreimagining entertainment

TechCrunch will celebrate its 20th anniversary at Disrupt 2025, taking place from October 27 to 29. We are marking two decades as a leader in tech and startup news by spotlighting one of the biggest transformation stories of our time, Netflix.

From its beginnings as a DVD-by-mail startup, Netflix has become a global streaming powerhouse with over 300 million subscribers, fundamentally changing how the world consumes entertainment. At Disrupt, held at Moscone West in San Francisco, we will hear from the executive driving that next chapter, Eunice Kim, Netflix’s chief product officer.

Eunice Kim’s perspective is crucial. Since stepping into the chief product officer role in late 2023, she has been responsible for architecting the entire Netflix experience. Her work spans over 1,700 different devices, optimizing search and recommendation algorithms, and steering global pricing and plan strategy. Her team is also pioneering new tools for creators, powering content production from pitch to play with technology that supports storytellers worldwide.

With past leadership roles at Google Play, YouTube, PepsiCo, Adobe, and various startups, Kim possesses deep expertise in scaling products that reach millions of users while transforming industries behind the scenes. At Disrupt, she will share her insights on the intersection of product innovation, creative technology, and global commerce strategy.

This is just one of many important conversations awaiting attendees at Disrupt, which will gather over 10,000 founders, investors, and tech leaders. You can save up to $668 on your Disrupt pass by registering before September 26. Prices will rise after that date, so do not wait to secure your ticket.