Companies are pushing to increase efficiency and stay competitive. Many are now encouraging, or in some cases requiring, workers to know how to use AI tools. This push has exposed a significant training gap. There are few solutions available on the market that are dedicated to non-technical people, according to Aureliusz Gorski, founder and CEO of the Warsaw-based startup CampusAI.
CampusAI’s solution is an educational platform focused on making AI learning accessible to everyday people. The goal is to help individuals bring AI into their daily workflows to improve areas like sales, HR, and legal, or to boost personal branding. The platform aims to help people understand and work with AI, rather than be intimidated by it. The startup is a Top 20 finalist in the TechCrunch Startup Battlefield.
The main product is a comprehensive online learning ecosystem with two key components. It features courses with an avatar-based learning model and a virtual campus in the metaverse. In this virtual space, users can learn new skills, connect with others, and participate in community projects. It has been compared to a Roblox experience for adults.
CampusAI offers its platform directly to consumers and to businesses that want to create AI upskilling paths for employees. The startup provides access to dozens of AI models, including ChatGPT, Gemini, Midjourney, and Flux. This allows users to experiment and learn in one place without needing multiple separate accounts. The team updates its courses daily to keep up with the fast pace of technological change.
The flagship consumer course is called Me+AI, priced at $250 per year, and it allows students to personalize their learning experience. The B2B product, Team+AI, is priced at $25,000 per year. The company states it is helping with the implementation of a human plus AI readiness culture within companies, ensuring a smooth transition.
The first three weeks of the Team+AI program include an AI readiness test for the organization, a workshop for managers, and a company-wide webinar. The following four weeks feature personalized development paths for employees that are adapted to meet specific company goals. An AI researcher and scientific adviser to CampusAI explained that professionals in any field, such as HR or finance, can find a batch of courses tailored for them. The platform can prepare specific pathways for specific organizations.
The learning methodology is based on research into human-AI collaboration for improved business results and complex problem-solving. The approach centers on using prompting strategies to develop AI experts that support individuals. Students have access to a prompt book, which offers a repository of prompts and coaches them on how to build better ones. Within the virtual campus, students can also visit the AI Gym, a platform with targeted exercises and challenges created by an AI agent that provides ongoing assessment.
The vision is to build an environment where you do not delegate tasks to AI, but rather work with it in multiple modalities. AI can become a teammate, a sparring partner, a critic, or a coach. The technology is seen as something that enhances work, not something that takes over work.
CampusAI claims its courses produce a measurable return on investment, with employees becoming 40 percent more efficient and 60 percent more satisfied with their jobs. The two-year-old company has seen significant traction. It launched in 2023 and gained over 600 clients for its lifetime membership in the first two weeks in Poland, growing to 35,000 users. It now boasts 60 enterprise customers, including ING, T-Mobile, Lenovo, and Ikea, and is on track for more than $2 million in annual recurring revenue in 2025. The company is currently raising a $20 million Series A to help expand to 40 markets by 2030.
CampusAI offers its program in Polish, English, and Spanish, and has recently expanded into the U.K. and the U.S., with a focus on building B2B sales before branching into direct-to-consumer offerings. Users who complete courses can be invited to join Community+AI, a digital hub for members to connect, share knowledge, and collaborate on projects.
Beyond the learning environment, CampusAI’s digital twin technology has become a major value proposition. The company wants to build and license digital twins of real-life university campuses, corporate showrooms, and company headquarters for organizations’ exclusive use. This product starts at $100,000 per year. The company recently secured 18 million euros from the European Commission to collaborate with 11 universities across 10 countries to create these digital twins and customized learning environments.
The founder views these university partnerships as launchpads for local innovation hubs. This approach is informed by his experience creating programs to develop a startup community. These virtual environments are designed as catalysts for building local communities and virtual districts, ultimately creating a social platform tailored for entrepreneurs. He emphasized that fostering strong local ecosystems is critical to counter the dominance of large tech companies. The belief is that without this focus, the next five years will see fewer startups, especially as large providers consolidate more solutions within their own ecosystems.