Day One Ventures’ Masha Bucher on why every founder needs to be an influencer

Technology is advancing rapidly, yet society struggles to keep pace. Masha Bucher, founder and general partner of Day One Ventures, built her firm to close that gap. Her approach combines venture capital with hands-on public relations to help portfolio companies do more than just raise money. She helps them break through the noise.

Day One has been an early investor in companies like World, Superhuman, and Remote.com. Twelve of its portfolio companies have reached multibillion-dollar valuations.

On the TechCrunch Equity podcast, Rebecca Bellan spoke with Bucher. They discussed why traditional public relations is broken, how Bucher selects founders, and why every startup founder now needs to be constantly engaged online.