Cracking product-market fit: Lessons from founders and investors at TechCrunchDisrupt 2025

Finding product-market fit is not a simple milestone. It is a messy, make-or-break journey. At TechCrunch Disrupt 2025, taking place October 27–29 at Moscone West in San Francisco, a panel of experts will break down how to navigate this critical phase. The speakers are Rajat Bhageria of Chef Robotics, Ann Bordetsky of NEA, and Murali Joshi of ICONIQ.

Rajat Bhageria is the Founder and CEO of Chef Robotics, a company scaling AI-powered automation that is transforming food production. Ann Bordetsky is a Partner at NEA, previously at Uber and Twitter, known for spotting the scrappy ingenuity that drives breakout success. Murali Joshi is a Partner at ICONIQ, a Forbes Midas Brink List honoree, with over two and a half billion dollars invested in companies like Drata, 1Password, and Fivetran.

Together, they will cover smart testing strategies, real-time iteration, and how to listen to users without getting lost in the noise. This session offers a rare inside look at what achieving product-market fit truly entails.

Whether you are in prototype mode or scaling a growing product, this session will give founders actionable insight to cut the guesswork and focus on what actually moves the needle. The goal is to build something customers cannot live without.

Catch this discussion on the Builders Stage at TechCrunch Disrupt 2025. Register now to secure your pass and save up to six hundred and sixty-eight dollars.