The founders of Sonder were tired of boring dating app profiles and the overall misery of swiping. They created an app that feels more like a digital mood board, encouraging users to build unstructured, creative profiles. Sonder also organizes unique in-person events like speed drawing or presentation nights to foster connections. The app is designed for both friendship and dating, making events feel less pressured. Unlike other apps adding flashy AI features, Sonder uses AI subtly to suggest matches but refuses AI-generated profiles to preserve human effort and authenticity. The London-based app has attracted thousands of users without paid marketing. The founders currently work on it part-time, hoping to secure funding to grow.
